ABOUT THIS PROJECT

Aside from dazzling clients with my design skills, I also build my own products. Ollie is a pixel-perfect design library for the WordPress site editor. It’s pretty neat.

Recently, we released a huge update to the product which demanded a site refresh to better tell the story and showcase all of the new features.

I opted for a softer design aesthetic this time around, choosing the Satoshi font which makes the design a little more playful and approachable.

Playful round edges, doodles, and fun-but-confident copy make the product more approachable without compromising our position as an industry leader in this space.

The final result was an aesthetic I feel captures the Ollie spirit perfectly, giving me a platform to build off of for years to come.